Color changing mug illustration with a funny funeral idea written on it. This idea was inspired by a book named “It’s your funeral” by Kathy Benjamin, where a lot of interesting funeral ideas were listed.

 

The funny funeral idea acts as a nudge for people to start casually thinking about planning a funeral.

 

The kind of mug we are looking for is the kind that changes color when you fill it with something hot. Because hot drinks are the kind of drinks that put people in a relaxed mood. Because a mug is such a commonly used object, we think it could help us reach out to a large variety of audiences.

 

On the mug is a QR code where people can scan and share their own ideas for a funny funeral. To attract more attention, we would put a different character on each mug so people could pick based on their favorite character.